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A scale model kit under assembly with tools and paints

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The model city

Around 90% of Japan's plastic models are made within a few kilometres of your ship

Photo: Matias Luge / Pexels
In one paragraph

If you have ever built a Tamiya kit, a Gundam, or a scale model tank, there is a very good chance it was designed or made in this city. Shizuoka produces the overwhelming majority of Japan's plastic model kits, and the reason goes back to sixteenth-century temple carpentry.

In the 1610s, Tokugawa Ieyasu retired to Sunpu — modern Shizuoka — and ordered major shrine construction, including Kunozan Toshogu. That brought large numbers of skilled woodworkers to the area, and many stayed.

Wood to plastic

Those workshops became a woodworking industry: furniture, lacquer, and then wooden toys and model kits. By the early twentieth century Shizuoka was Japan's centre for wooden model aircraft and ships, largely for schools.

When injection-moulded plastic arrived in the 1950s and 60s, the companies already here simply changed material. The skills — precision, tooling, a culture of exact scale — transferred directly.

Tamiya, Hasegawa, Aoshima and Fujimi are all Shizuoka companies. Bandai's Gunpla factory — the Bandai Hobby Center — is here too, and it makes essentially all of the Gundam kits sold worldwide.

What you can actually see

The Bandai Hobby Center is a working factory, painted white and red like a Gundam, and does not generally take casual visitors — but it is visible from outside and it is unmistakable.

Model shops in the city carry stock and back-catalogue items that are hard to find elsewhere, at Japanese domestic prices. If you or anyone in your family builds, this is a genuinely important stop.

The Shizuoka Hobby Show, in May, is the industry's main annual event and fills the city.

Why this matters on a cruise

Because it is the least likely thing about this port and it is completely real. Shimizu sells itself on Mount Fuji, and Fuji is the reason most people come. But the city you are docked in is also, quietly, the world capital of a global hobby.

It costs you twenty minutes and a train stop to see that, and it is the sort of detail that makes a port day memorable rather than photographable.

The timeline

How it happened

  1. 1610s
    Ieyasu retires to Sunpu and builds shrines

    Skilled woodworkers gather and stay

  2. 19th–20th c.
    Wooden toys and model kits

    Shizuoka becomes the national centre

  3. 1950s–60s
    Injection-moulded plastic arrives

    The same firms change material, not skills

  4. today
    ~90% of Japan's plastic models

    Tamiya, Hasegawa, Aoshima, Fujimi, Bandai

Experience it

Where this becomes real on your port day

If anyone in your family builds models, spend twenty minutes in a Shizuoka hobby shop. Domestic prices, deep back catalogue.

Words you'll see

The vocabulary of the models

Puramoderu
"Plastic model." Shortened to puramo in speech.
Gunpla
Gundam plastic models. Essentially all made here.
Tamiya
Founded in Shizuoka in 1946, as a sawmill and wooden model maker.
Sunpu
The old name for Shizuoka. Where the woodworkers came for Ieyasu.
Quick answers

FAQ

Why are plastic models made in Shizuoka?

Because Tokugawa Ieyasu retired here in the 1610s and commissioned major shrine construction, drawing skilled woodworkers who stayed. Their workshops became a wooden toy and model industry, and when injection-moulded plastic arrived in the 1950s and 60s the same firms simply changed material. Tamiya, Hasegawa, Aoshima, Fujimi and Bandai's Gunpla factory are all here.

Can I visit a model factory in Shimizu?

The Bandai Hobby Center is a working factory painted like a Gundam and does not generally take casual visitors, though it is unmistakable from outside. The practical version is a Shizuoka hobby shop — domestic prices and a much deeper back catalogue than you will find abroad. Kits pack flat and fly fine; paints and cement may be restricted.

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Planning the day itself? The Shimizu timed plans put this into a schedule that gets you back aboard with an hour to spare.